# The Ramen Manifesto

## Tokenizing a Ramen Restaurant Chain

Any vibrant restaurant needs one thing and one thing only: a vibrant community. 

NFTs allow for both creating an exchangeable token that represents a valuable good - in this case, a restaurant business - and to help build a community around a project by giving each participant a unique character (or set of characters) that they can identify with. 

These characters can be made using procedural art as shown below.

![4,200 tokens represent the whole of the business and help create community by giving each participant a unique character to identify with.](https://3779721936-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FIPxdZLHDga9NmoFwMqPq%2Fuploads%2FxoollHxCjAl96T1vcTSW%2Ftokens.jpg?alt=media\&token=4bcd32b7-e9c0-48b3-8f23-1b42aa78e78a)

By doing this, **we enable anyone to invest in the food and restaurant industry with very little initial investment**. By generating a community the business itself also grows as it gains more traction and attention that ultimately results in higher revenues. Tokens can be sold with a low entry price point, thus increasing transaction volume and promoting inclusiveness. 

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Traditionally, to start a restaurant you would need a hefty initial investment and many regulatory and operational permits. Using the power of Web 3.0, people can invest in the restaurant industry by buying a Token from our collection, making it a considerably smaller initial investment. 
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## Generating wealth with Noodles.

Compared to other NFT projects whose funding and income only comes from the sale of tokens, **our project actually represents a functioning and successful food business** with over $100,000 USD annual revenues. The following chart shows sales growth history since opening the first location in 2019. 

![Sales per month in USD since opening in June 2019.](https://3779721936-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FIPxdZLHDga9NmoFwMqPq%2Fuploads%2FrYK20ZxjZHObIh7KPyrh%2FSales%20per%20Month%20TBT.jpg?alt=media\&token=17eda7cb-6a9c-4fc4-ada7-a0c75e54300e)

Using the average of sales in 2021 as a reference, we can provide a sales breakdown by category. 

![Sales breakdown by category. Main dishes account for over 60% of the sales, while other products represent the remaining sales percentage.](https://3779721936-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FIPxdZLHDga9NmoFwMqPq%2Fuploads%2F0djBDaSrATJGC9lAUgmq%2FSales%20breakdown%202021.jpg?alt=media\&token=e51f0c94-c561-4e50-98fd-077142a26dd2)

**Here are some quick numbers:**

* Two locations in San Luis Potosi, Mexico.
* 10,000+ Ramen Bowls served in 2021 alone.
* Over $100,000 USD in annual recurring revenues.
* 42% EBITDA in 2021.
* Year on year growth since opening.

 

## One DAO to rule them all.

Managing a business is hard. 

Managing a business and dealing with one or two business associates or partners is very hard.

Managing a business owned and controlled by thousands of individuals is, to many individuals, unfathomable.

But a decentralized organizational structure - or in other words, a governing system in which senior management has shifted the authority for some types of decision making to lower levels in the organization - is ideal to control a business where the large majority of participants are small shareholders. 

![A decentralized autonomous organizational structure can provide a system that gives minority shareholders participating authority.](https://3779721936-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FIPxdZLHDga9NmoFwMqPq%2Fuploads%2Ftbex4nW1zW6ODsdTzx08%2FDAO.jpg?alt=media\&token=e2bf11fb-db51-49f0-a336-bd59236208d7)

**When the business is controlled and owned by the DAO, it will be in every participant's interest to make the business grow and prosper.** To this end, from the thousand of individuals conforming the DAO, many will come forward along the way and offer support, networking and market access to a much larger extent than just a few individuals conforming a traditional business ever could.   

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A business consisting of thousands of shareholders can be easily governed and controlled with Web 3.0 technology and a Decentralized Organizational Structure.
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